- The Jack Settleman Newsletter
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- Competing with Barstool Sports
Competing with Barstool Sports
Why Sports Media Thinks About Competition in the WRONG way
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Our âCompetitorsâ

ICYMI, Snapback and Barstool got intermingled in the online world for the second time over the last 30 days.
If you know the story, you can skip through to my takeaways on sports media and competitors.
A quick backstory:
On December 17th, I stumbled upon the news that Barstool was headed to Netflix in a 3 podcast deal
I also added my thoughts from the perspective of someone running a sports media company.
Within my thoughts, I made the claim that Barstool âsold outâ