We Hired a New Employee

ICYMI, Underdog, our long time partner, sold for $1.3B on Thursday.

I’m writing this part after I initially scheduled today’s newsletter which should show you a lot.

1. I’m still very much working

2. This doesn’t change anything about Snapback

3. No, I’m not nearly as rich as everyone thinks I am

I will be writing an entire breakdown of what it’s like to invest in a company at $50M, see them sell at $1.3B and how it all works.

At this time, I don’t have the details to share but subscribe as this will be coming with full transparency as soon as I do

Back in March, AI was hot. So hot, that every second I wasn’t playing with a new tool, I felt like I was falling behind.

But it still wasn’t clear whether or not AI was just a quicker way to build 90% of a project or it could go the whole way.

I kept wracking my brain on what to do and landed on this:

We didn’t end up in a house (we used our NYC office) and we didn’t end up with 5 interns (we ended up with 7) but we did learn a whole lot.

We even offered Ahmed (pictured above) a full time job.

Today’s newsletter is probably the most valuable of 2026.

Because it’s jam packed with 2 months of learnings and cost me $75,000 to get all the answers